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Occupation · Sales and Related Occupations

Demonstrators and Product Promoters

SOC 41-9011.00 · 63,060 matched workers · high confidence

Strong Democratic lean
60.0% Democratic, 40.0% Republican

Two-party shares across 63,060 workers in this occupation matched to voter registration records.

60.0%
40.0%
DemocraticRepublican
Imputed
60.5% D · 39.5% R
Includes lean for unaffiliated registrants
Major group
Sales and Related Occupations
SOC major code 41-0000
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Where Demonstrators and Product Promoters falls

More Democratic than 70% of occupations in Sales and Related Occupations.

← DemocraticRepublican →Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products — 46% DemocraticReal Estate Sales Agents — 46% DemocraticSales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel — 51% DemocraticFirst-Line Supervisors of Retail Sales Workers — 60% DemocraticRetail Salespersons — 62% DemocraticSales Representatives, Wholesale and Manufacturing, Technical and Scientific Products — 38% DemocraticAdvertising Sales Agents — 54% DemocraticSales Engineers — 48% DemocraticSecurities, Commodities, and Financial Services Sales Agents — 45% DemocraticInsurance Sales Agents — 45% DemocraticSales and Related Workers, All Other — 45% DemocraticReal Estate Brokers — 44% DemocraticParts Salespersons — 42% DemocraticFirst-Line Supervisors of Non-Retail Sales Workers — 54% DemocraticCashiers — 67% DemocraticCounter and Rental Clerks — 53% DemocraticDoor-to-Door Sales Workers, News and Street Vendors, and Related Workers — 41% DemocraticTravel Agents — 58% DemocraticTelemarketers — 65% DemocraticGambling Change Persons and Booth Cashiers — 68% DemocraticSolar Sales Representatives and Assessors — 48% DemocraticModels — 69% DemocraticDemonstrators and Product Promoters — 60% Democratic0%25%50%75%100%
Each dot is one of the 22 other occupations in Sales and Related Occupations; size scales by worker count. Hover to see names — click to jump.

How this is measured

VRscores estimate the partisan composition of an occupation by linking voter registration records to employment profiles. Each worker is assigned to one occupation per year. The two-party shares above exclude workers with no major-party affiliation.

Read the full methodology or the published Organization Science paper.

Other occupations in Sales and Related Occupations

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Citation

Kagan, Max; Frake, Justin; Hurst, Reuben (2026). “VRscores: A New Measure and Data Set of Workforce Politics Using Voter Registrations.” Organization Science, 37(2), 444–465.
https://doi.org/10.1287/orsc.2025.20402